I'm going to hire myself

You could call me a contrarian. For many, the notion of starting a business in these times might seem an act of desperation, even crazy.

On July 2, the U.S. Bureau of Labor Statistics reported almost 15 million Americans are out of work. A distressing realization is overtaking many: We have arrived in the future only to learn a future is not here. It is a sobering fact that many jobs won’t return. As alarming as this sounds, it is not reason to panic.

I have some answers and encouragement.

At any given moment an uncalculated number of workers are already contemplating, if not looking for change. Futurist and popular columnist Tom Frey, whom I interview in my book, envisions a not distant future where many will work in what he calls the “Empire of One.” The concept is people will work in one- and two-person businesses that populate around industries. The movie industry is the model.

This is a perfect time to start a business. Supplies cost less and suppliers give credit. Top talent will work for less. Startup costs for a business these days can range from almost nothing – the cost for a box of business cards – to much more. Social networks, free software and even crazy ideas are fueling a wave of entrepreneurialism. Mike Michalowicz, the Toilet Paper Entrepreneur, lists seven crazy ideas that make millions.

There is risk, to be sure. Instead of getting mired in what could be a trap of sending out hundreds of resumes, many of the jobless are hiring themselves.

My dream is being realized in part because my wife challenged me. She told me to interview 50 successful entrepreneurs before making the leap. It was a crucial exercise, perhaps better than investing in an MBA. I took the insights and wisdom, and made it a book: 50 Interviews: Entrepreneurs. By the way, I am a professional speaker. I found these 50 successful people possess powerful information and they inspire.

These days, I mentor others to write their books: 50 Spiritual Leaders, 50 Athletes over Fifty, 50 Actors, 50 Marketers, and 50 Professional Speakers. I interviewed the legendary furniture giant Jake Jabs. Others I sat down with: Kim Jordan of New Belgium Brewing, Michael Gerber of E-Myth, and Bob Parsons of GoDaddy.

If there was a common theme it was pursuit of a passion. Find that passion and marry it with a purpose greater than yourself. When you do, miracles will happen.

Book an engagement for Brian Schwartz to inspire your audience. Brian can be contacted directly via phone (preferred) at 970-215-1078 or email: 50interviews@gmail.com  Members of the Press: For sample questions, past interviews, and a press kit visit: www.50interviews.com/press